The average salary for a marketing manager in the United States is $166,410, but the range typically falls between $108,000 and $208,000. This corresponds to an average hourly wage of $80, with a range between $51.92 and $100.
There are approximately 368,940 people employed as a marketing manager in the United States. With California, New York, Texas employing the highest number of marketing managers.The state with the best pay for a marketing manager is California, with an average annual salary of $192,730, while Mississippi has the lowest average annual salary of $104,530.
| Annual Salary | Hourly Wage | |
|---|---|---|
| 10th Percentile | $79,600 | $38.27 |
| 25th Percentile | $108,000 | $51.92 |
| Median | $157,620 | $75.78 |
| 75th Percentile | $208,000 | $100 |
| 90th Percentile | >$239,200 | >$115.00 |
The salary of a marketing manager can vary depending on the state. Below is a map of the United States showing the average annual salary for a marketing manager in each state. The darker the color, the higher the salary. The best states for marketing managers are California, New Jersey, New York, Delaware, Virginia while the worst states are Mississippi, Nevada, West Virginia, Alaska, South Carolina.
| State | Low-end | Average | High-end |
|---|---|---|---|
| Alabama | $65,580 | $130,920 | $220,320 |
| Alaska | $66,540 | $112,320 | $163,990 |
| Arizona | $82,060 | $155,110 | $216,570 |
| Arkansas | $47,910 | $129,340 | $208,630 |
| California | $95,400 | $192,730 | >$239,200 |
| Colorado | $110,970 | $183,890 | >$239,200 |
| Connecticut | $91,100 | $169,340 | $233,670 |
| Delaware | $120,570 | $184,280 | >$239,200 |
| District of Columbia | $97,600 | $169,080 | >$239,200 |
| Florida | $69,890 | $155,990 | >$239,200 |
| Georgia | $90,370 | $165,100 | >$239,200 |
| Hawaii | $81,230 | $152,510 | >$239,200 |
| Idaho | $52,120 | $118,910 | $190,690 |
| Illinois | $79,890 | $156,730 | $235,050 |
| Indiana | $59,990 | $131,620 | $209,160 |
| Iowa | $73,730 | $135,010 | $198,700 |
| Kansas | $75,850 | $141,280 | $217,370 |
| Kentucky | $60,520 | $124,670 | $198,820 |
| Louisiana | $66,660 | $166,300 | $199,680 |
| Maryland | $75,990 | $154,620 | >$239,200 |
| Massachusetts | $91,660 | $180,120 | >$239,200 |
| Michigan | $70,590 | $142,240 | $215,930 |
| Minnesota | $93,450 | $174,660 | >$239,200 |
| Mississippi | $43,010 | $104,530 | $185,640 |
| Missouri | $62,400 | $127,280 | $212,280 |
| Montana | $78,010 | $142,870 | >$239,200 |
| Nebraska | $60,370 | $120,670 | $195,110 |
| Nevada | $46,420 | $122,120 | $218,480 |
| New Hampshire | $93,820 | $160,670 | >$239,200 |
| New Jersey | $113,650 | $188,550 | >$239,200 |
| New Mexico | $75,390 | $132,390 | $205,140 |
| New York | $99,300 | $192,670 | >$239,200 |
| North Carolina | $82,030 | $157,960 | $233,400 |
| North Dakota | $82,530 | $137,580 | $221,500 |
| Ohio | $74,850 | $140,500 | $214,860 |
| Oklahoma | $60,720 | $136,070 | $221,500 |
| Oregon | $75,300 | $146,030 | $216,940 |
| Pennsylvania | $73,430 | $144,380 | $222,630 |
| Rhode Island | $104,180 | $175,960 | >$239,200 |
| South Carolina | $64,030 | $124,170 | $212,900 |
| South Dakota | $99,140 | $151,850 | $217,130 |
| Tennessee | $73,730 | $142,600 | $222,040 |
| Texas | $74,340 | $150,470 | >$239,200 |
| Utah | $61,490 | $134,650 | $213,390 |
| Virginia | $103,700 | $182,420 | >$239,200 |
| Washington | $61,380 | $172,780 | >$239,200 |
| West Virginia | $57,210 | $112,870 | $174,120 |
| Wisconsin | $85,660 | $144,530 | $213,910 |
Even between cities, the salary of a marketing manager can vary. For example, the areas with the highest average salary for marketing managers is San Jose-Sunnyvale-Santa Clara area, CA with an average salary of $236,170.The city with the lowest average salary for marketing managers is Fort Smith, AR with an average salary of $86,520.
Areas with highest average salaries for marketing managers
Areas with lowest average salaries for marketing managers
The number of marketing managers in the United States has been increasing over the years. Since 2020, the number of marketing managers has increased by 98,740. On average, the number of marketing managers has been increasing by 9.1% each year. The salary of marketing managers has been increasing. Since 2020, the salary of marketing managers has increased by $11,940. On average, the salary of marketing managers has been increasing by 1.9% each year.
Marketing Managers are part of the management occupations group. Below is a comparison of the average annual salary for marketing managers compared to other jobs in the same occupation group. View all management occupations jobs here.
$78,400 per year
$111,020 per year
$258,900 per year
$169,120 per year
$172,290 per year
$68,140 per year
